On one of the busiest streets in Oslo’s west end, surrounded by cafés and fashion boutiques, you’ll now find a pristine and thoughtfully designed shoe store bearing the name Myrqvist. The Swedish brand showcases an impressive lineup of classic footwear — all made in Portugal. While they started with formal styles, the range now includes sneakers, sandals, boots, and also a selection of accessories.

three pairs of loafers are sitting on a wooden shelf .

The classic menswear scene in Oslo isn’t huge, which means these kinds of events often feel like a reunion of familiar faces — something I’ve come to really enjoy.

two men are standing next to each other in a shoe store .
a pair of black loafers sitting on a wooden shelf

Alongside great conversations and some thoroughly enjoyable rosé, we browsed the shelves, tried on a few pairs, and I very nearly gave in to the temptation of a pair of black calf leather loafers I’ve had my eye on for a while. Maybe next time...

a shelf with brushes and a towel that says myrqvist on it
two men are standing next to each other holding wine glasses .
there are many different types of shoe soles on a wooden shelf .
a man in a suit holds a glass of wine in front of a display of shoes

One detail I appreciated was how the various sole options were on display — a great way to showcase the craftsmanship behind each pair. The store also stocks a full range of care essentials: shoe cream, polish, and brushes for every purpose.

two buckets of ice with bottles of wine in them on a table .
a horn is laying on a table next to a wooden table .
two men are standing next to each other in a store holding wine glasses .
a row of spray bottles sitting on top of a shelf .
a pair of brown boots are sitting on a wooden shelf in a store .

Thanks to Myrqvist for the kind invitation — and congratulations on a well-executed opening. I’m already looking forward to my next visit!

Cheers